Olyva Consulting
Digital and omnichannel strategy, advisory boards, fractional digital leadership. For Heads of Marketing and Medical Affairs who need speed without losing rigor.
Olyva is a group of consulting, agency, and software businesses built by people who have been inside pharma.
15+ years inside the industry · AI-native · Compliance-grade
15+
Years inside pharma
4
Operating fronts
5+
LATAM countries
2
Products in production
Pharma leaders and partners across LATAM
Commercial, regulatory, and Medical Affairs teams that trust Olyva.
Client Biopas
Client UCB
Ally Farmacción
Client Swixx Biopharma
Your brand here
Your brand here
OUR THESIS
Pharma doesn't need more vendors. It needs a partner who understands regulatory, speaks the physician's language, and writes code that passes compliance.
Digital transformation in pharma collapses when generalist agencies, imported software, and consultants without clinical experience meet LATAM's regulatory reality. Olyva exists to remove that friction. We operate at the exact intersection of marketing, technology, and regulatory science, with teams that have been on the lab side of the table.
Four fronts. One operation.
Olyva is not an agency. It's a group of specialized capabilities you can buy separately or assemble as a single extended team.
Olyva Agency
Boutique digital marketing agency for challenger projects: campaigns, scientific content, AI automation, and custom builds.
Olyva White Label
Extended capacity for other LATAM agencies. Digital production, content ops, and software development under your brand.
Olyva Software
Proprietary pharma products. Bluite (sales-force commissions) and Reviuflow (MLR for Regulatory, Medical, Compliance teams).
What we execute
Services designed for pharma. Not generic services bent to fit.
Strategic digital and omnichannel consulting
Strategy · Advisory
Diagnosis, roadmap, and digital governance for labs. We design the operating model, not just the deck.
Pharma digital marketing
Campaigns · Content · CME
Campaigns, scientific content, and continuing medical education through MLR-friendly workflows. Speed without losing regulatory rigor.
HCP platforms and medical education
Product · Engagement
Content hubs, e-detailing, CME programs, and HCP engagement tooling.
Applied AI and automation
Agents · RAG · Workflows
Agents, workflows, and RAG over clinical and commercial data. Not demos: production.
Pharma-grade software development
Compliance-grade engineering
Custom applications built to audit standards: traceability, version controls, validation-ready environments.
Design and digital experience
Branding · UX · UI
Visual identity, design systems, and digital experience for HCP portals, commercial apps, and MLR-approvable materials.
How we work with your team
We don't sell generic retainers or decks that stay in PowerPoint. Three concrete phases, with verifiable deliverables at each step.
Audit and alignment
Two weeks of immersion: commercial, medical, and regulatory stakeholders, digital landscape, and tech stack. We leave with a prioritized roadmap and identified quick wins.
Operating model and architecture
We design the operating model, MLR-friendly content workflows, and the technology architecture. Compliance baked in from day one, not bolted on later.
Embedded in production
We operate as extended capacity for your team and ship in production: HCP platforms, MLR workflows, AI agents, and campaigns. Code that already passes audit.
Software built from inside pharma
We don't resell. We build what the industry actually needs.
Live Pharma commissions and incentives
Bluite
Close your pharma sales-force commission cycle in hours, not days. For commercial teams with complex incentive structures.
Live MLR platform for LATAM
Reviuflow
MLR platform for Regulatory, Medical, and Compliance teams in LATAM. Faster reviews without sacrificing rigor.
Operating with pharma leaders across LATAM
Consulting clients
Biopas / Swixx Biopharma
LATAM including Brazil and Mexico. High-impact therapeutic areas.
swixxbiopharma.comUCB
Mexico, Colombia, Argentina. Immunology and neurology.
ucb.comStrategic ally (white label)
Farmacción
LATAM partner with 15+ years in pharmaceutical marketing, regulatory, and medical education. We operate jointly across Brazil and the Andean region.
farmaccion.com.coThree things no traditional agency can give you
15+ years inside pharma
We didn't start in pharma with a client. Our team comes from marketing, sales, and productivity roles inside labs. We understand the rep, the physician, the MSL, and the regulatory officer from the inside.
AI-native from day one
We're not "adding AI." Every project is designed around agents, RAG, and automation. Modern stack, not a bolt-on.
Software with real compliance
We ship products in production (Bluite, Reviuflow) that already pass audits. Not theory: code delivered to regulated teams.
THE FOUNDER
Carlos Paternina
Founder and CEO
Over 15 years working inside the pharmaceutical industry in LATAM across marketing, sales, and productivity roles at pharma labs. Olyva was built from having been on the other side of the lab and experiencing firsthand the friction between pharma and technology.
Are you reshaping a pharma digital team this year?
Start with a 30-minute conversation. We'll tell you straight if Olyva is the right partner.